2 Business Myths That Plagues Newbies

Are you a recently new business owner? Like did you just start your business near the beginning of this year? If so, then you should know that a lot of roadblocks stand in your way when it comes to business success. You will hear people tell you all kinds of things regarding marketing your business. The trick these people is to ignore them and to use solid marketing principles that can make your business grow.

You don’t want to make the classical mistakes that most new business owners make in their business. Make sure you’re only using direct response marketing to promote your business. If you’re trying to do brand advertising like the big companies do, then you’re more than likely going to see yourself exiting out of business in a short period of time.

In this article, I want to share with you some of the classical mistakes new business owners make in their business, and how you can avoid them simply and easily. In fact, here’s the first mistake that most new business owners think to themselves:

1) Making thousands in one month is possible

Now, this may in fact be possible, but for 95% of most business owners, this kind of income is merely a dream. Most people would love to start off in their first month and start making thousands almost immediately. But for the mere mortal, this just isn’t true – and it’s something that you shouldn’t be looking to happen if you want to have the kind of business success that you dream of.

Sure over time I think it would be easy to be making $10,000 a month in your business. But initially starting out… I think it’s best if you took it one day at a time. Here’s another belief that new business owners have in their mind:

2) Focusing solely on getting new customers

I know whenever that you get a new customers you get all happy and giddy inside, and you probably think that this should be the end of the relationship between you-two. But in fact, this is only the beginning. EXISTING customers are the lifeblood of your business, so you want to do everything in your power to keep them in your marketing cycle so that you can market to them over and over and over again.

Most of your profits in your business will come from these people, so it’s best not to ignore these people. Otherwise, your business will soon become extinct. Make it a point to serve more to your existing customers more than your new customers, and you will see that this is an untapped profit source that you just can’t ignore.

Marketing is something that is necessary if you want to make globs of income on a daily basis. Leave the old marketing techniques behind, and focus on newer strategies such as direct response marketing to take your business to the next level. Plus… stay away from the hype. It won’t do you any good in the long run. In fact, it’ll probably raise your blood pressure because of how you tried out a technique and it didn’t work for you.

Good luck with trying to have the business success that you dream of in your business.